Advertising / Commercialization / Family / gender / Grandparents / Parents

Gender Identification Begins…

This was originally posted on February 28. I’m updating because I want to add JeongMee Yoon’s work: “Pink is For Girls….” from Slate.com “The consumer embryo begins to develop in the first year of existence…Children begin their consumer journey in infancy…and they certainly deserve consideration as consumers at that time.”   James U. McNeal, Pioneering Youth … Continue reading